UX Design

Two major projects we tackled at Ultimate Bundles was to redesing both their customer portal and affiliate portals. The company launches digital info bundles multiple times a year, so a more user-friendly interface for customers to find and manage their purchased content, as well as affiliates having a place to easily find all marketing assets and tools was a big win for UB. One of UB’s ruling values is the customer experience after purchase. We continually measured and worked on creating the best experience possible.

Visual Rebrand

UB wanted a minimalistic, yet cheery modern look. The font Montserrat worked beautifully, echoing the simple, clean brands of the food and health industry. Colors of teal, orange, lime, warm gray, and paper lend for fun combinations and exciting marketing materials.

Sales Page Design + Conversion Optimization

With multiple launches per year, each bundle sale lasted around 3-8 days. During this period of time, we had a live sales page which I designed to be conversion optimized. I worked with the team to help deliver a customer from landing to checkout using psychology and design conversion principles. During my 2 year contract with UB, we launched over a dozen bundles.

Website Redesign

After putting a lot of attention into their sales pages, UB was ready to branch out into some more evergreen content and refresh their site design. The site design’s purpose was to more fully explain who the company is, feature upcoming and evergreen bundles, and provide an easy way for potential contributers and affiliates to learn and apply to Ultimate Bundles.

Event Collateral Design

Taking the new brand to the next level, UB wanted to bring to the table high quality, free giveaways, and an interactive set up. We designed banners, bookmarks, journals, and mugs, to mention some. Pictured here is some of the UB team in front of a backdrop I designed.